Recap: Girlboss Rally 2018

Taking a trip to New York is always a good idea. The city has an undeniable energy to it, and it’s totally contagious. There’s eye-candy all around, and tons of cool, innovative stuff to check out. AND its where the Girlboss Rally goes down.

If you’re not familiar with the event, it’s a two-day conference and an experiential promised land. It’s an inclusive and supportive space for the next generation of entrepreneurs. A place to build a sustainable future, and thrive together.

Last year, we watched the Girlboss Rally from afar, and experiencing it firsthand was on our bucket list. We made it happen this year! We booked a trip to create content, hit up some cool innovative boutiques, and attend the 2018 Girlboss Rally.

Whether you’re heading to New York for business, a squad vacation, or planning for next year’s Girlboss Rally, read our recap of what was a super inspiring and empowering trip!


First things first – brunch. If you’re going to take NYC by storm, you gotta give your body the fuel it needs, right? We went to Jack’s Wife Freda on Carmine Street and it was de-lish. How cute are their sugar packets? Had to take a couple home with me…

My #ootd: Kendall & Kylie red puffer jacket

fuzzy white sweater

knit plaid leggings (these are SO cozy!)

studded combat boots

faux leather purse (with this little scarf tied around the handle)

Vanessa’s #ootd: mock neck crop top

Chelsea booties

striped army cap

faux leather purse

We visited Canal Street, Glossier, Chillhouse, and more.

We were tourists for the day all over Tribeca, Chelsea, Soho & Nolita.

obvi an outfit change was involved… here are the deets:

Kendall & Kylie plaid blazer

Kendall & Kylie vintage mom jeans

cat eye sunglasses


Now let’s get to the good stuff!

The rally took place at the Knockdown Center in Brooklyn. The speakers were some of the most incredible & successful women in the world. There were activations, entrepreneur meet-ups & networking opportunities, a curated Girlboss shop, and – lest we forget – swag bags. Oh and vegan ice cream.

The queen herself @sophiaamoruso meeting fans!

There were so many amazing talks, but here are some of my favourite quotes from the day:

“Our ultimate goal is to end misogyny. Women had been so used to waiting for the man to make the first move, in real life and with texts… for the first time, we put women in the driver’s seat. This had an incredible ripple effect for female empowerment.” – Alexandra Williamson, Chief Brand Officer at Bumble

“Everyone told me no, they said it loud and clear. Every manufacturer said nope, a rounded sponge is impossible. When you have an amazing idea that you believe is brilliant, you have to push through all the No’s and be persistent. I’m basically a sponge scientist now.” – Rea Ann Silva, Founder and CEO at Beautyblender

“Progress takes a really long time… it’s progress, patience and small steps every day that get you where you want to be.” – Leila Janah, Founder and CEO at SamaSource

It was an amazing experience, and we came home feeling inspired and energized. It’s time to turn our inspirations into ideas… big things are coming in 2019. Stay tuned ✨


  1. EM

    This just made me want to go to NYC like real bad.

    Love all the OOTDs! My ❤️ list on is now full.



    LOVE this!!! 🙌🏻😍❤️


    LOVE THIS!!! literally feeling the FOMO rn!!

  4. M

    Wish I could have been right there with you! Buying all those outfits rn💋

  5. M

    Wish I could have been right there with you! 💋


    amazing article, makes me miss NYC!!

  7. AC


  8. AR

    🙌🏾 those outfits! 😍😍😍 thanks for all the cool places to check out in NY

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